Ruth Farrington

SALES MASTERY ESSENTIALS MADE SIMPLE

The five billion dollar saleswoman Creator of the retail sales machine (TM)

I have delivered untold hundreds of thousands of sales presentations in a spirit of consummate professionalism, enthusiasm, and joy. I’ve been responsible for closing over a half million sales. What is more, I’ve been responsible for over $5 billion in retail and wholesale sales revenue over the past 48 years for the companies I have served. I’ve trained and touched the lives of thousands of sales representatives. I’ve traveled extensively throughout the US and internationally. And all of this while managing a thriving household and raising three exceptional sons.

The Retail Sales Machine(TM) is the name of a system I have founded based on the principles of my book, Sales Mastery Essentials, that is geared toward creating explosive sales growth both long and short term. While the principles of The Retail Sales Machine (TM) and the course I have founded of the same name are based on my 40+ years of retail sales leadership, the key is that all business is retail. Retail is the mother of all commerce. What I share can be applied to any industry, especially e-commerce. Therefore, if you are selling anything, anytime, anywhere, to anyone, the Retail Sales Machine(TM) has something in store to increase your revenue generation to the level of behaving just like a sales machine. Just like me.

CHECK OUT MY BOOK

In Sales Mastery Essentials Made Simple, I share my singular experience as a successful sales manager and sales professional in all aspects of the retail industry for nearly five decades. I’m giving you every ounce of my hard-fought and hard-won knowledge and experience to deliver the essentials you’ll need to achieve mastery or take the mastery you already have to heights you’ve never imagined.

WRITTEN WITH YOU IN MIND

Can the mastery of sales make you rich? Without a doubt. It probably won't happen overnight (at least not legally), but sales mastery can make you rich if that's what you desire. Can the mastery of sales make you wealthy? That is a much different question.

DELIVERS WHAT REALLY MATTERS

Being rich is measured on the outside, and being wealthy is measured on the inside. Not only can the mastery of sales make you wealthy surprisingly quickly, but once you've finished reading this book, you will already have increased the wealth that matters.

APPLIES TO ALL INDUSTRIES

What you will find inside this book is your pathway to sales mastery. A pathway that will allow you to prosper in every way imaginable and bring prosperity to everyone you love as well as people you don't even know and may never meet. Mastery that can be applied to any situation, industry, market, or economic environment.

JOIN ME ON AN EXCITING JOURNEY

When you understand the true power you’re holding in your hands, you understand that sales mastery is more than just making a living; it’s more than just getting by. My vision for you is that you now thrive in the oldest profession known to humankind and become free to enjoy all of your dreams no matter what economic conditions may unfold in the future as you commit to satisfying the dreams of others.